Do no evil?
20th August 2007, Technology, Trends0 Comments
I posted recently questioning the relevance of PageRank nowadays. Credo came on the first page of Yahoo & MSN, yet were buried down at 77th on the seventh page on Google. Having a higher PageRank and better quality of data, links out and links in compared to the site coming in at number one, I really couldn’t understand what I was doing wrong.
Then I signed up to Google’s Webmaster Tools in a desperate attempt to get some insight into what exactly Google was crawling, or more to the point what it wasn’t crawling. Anyway I signed up and it has the usual tips like “increase links” and “better content”, all stuff which I’d already done. I gave up for the weekend.
This morning Credo are suddenly back on the first page of Google. I’d done nothing other than simply sign up to their tools and added the verify meta tag they require you to add. This suggests that Google give preference to users more hooked into their services, rather than independently ranking sites based on their quality. Happy as I am with the new results that’s bad news. It’s very reminiscent of Microsoft’s behaviour in the late 90’s and early 00’s and certainly not something I thought the supposed benevolent Google would do.
Greatness
16th August 2007, Other, Trends0 Comments
Is it me or are even the greater blogs out there becoming rather banal these days? God knows I’m guilty of it.
“If you stack up a bunch of great little details you have a great shot at a great product.” - Jason, 37 Signals
No shit, Jason. Reminds me of another enlightening quote I read recently:
“It’s great that Chelsea are here. It’s great to have great players and a great team with a great manager here.” - David Beckham, LA Galaxy.
Great. Aparently Beckham went onto to say:
“The details are not details. They make the product.”
Ok, I made that last bit up.
